Language Localization: What Is It And Why Is It So Important?

Global market for language localization

Imagine you were a business owner or a video game developer looking to venture into the global market. How would you reach your customers? The first answer you’d think of would be to simply translate your content into multiple languages, and while that is not a wrong answer in itself, it’s not entirely right either. […]

Game Localization: Afterthought, or Essential Aspect of Video Game Development?

Image of video game uncharted, highly praised for incorporating localization in video game development

Video game development is a complex process that involves multiple stages and a wide range of professionals (optimally), working together to create the perfect video game. The reason we say optimally, is because it is full of solo developers out there that somehow manage to create sensational video games despite working alone!   Video game […]

Celebrating diversity and inclusivity through video game localization

An image representing an LGBTQ+ character, for inclusivity and video game localization

Let’s take a look at some examples of how different video games portrayed diversity, and the need for respectful and sensitive video game localization. Intro In today’s day and age game development and video game localization are much more complex processes, not only because of the advanced gameplay elements and the richer narratives, but also […]

The Importance of Software Localization

Software localization refers to the process of translating software products and adapting them to the linguistic, cultural, and technical requirements of a specific target market. As businesses are expanding their reach across borders, software localization has become a crucial aspect of global communication and growth. In this article, we’ll explore the importance of software localization, […]